Why Choose a Canopy for Your Store?

First impressions certainly count when it comes to retail outlets, and it’s important that your store looks as appealing as possible to attract customers in. One of the things that can help you improve the exterior of your premises is to install a canopy over the entrance area. This has a number of benefits and will protect your store from the elements.

Choosing a Canopy

A shop canopy can be manufactured to suit the style of your outlet and can even be customised to feature your brand’s colours or logo. This will enable it to stand out on the high street and draw in both old and new customers. Having a strong presence is particularly important in areas of heavy footfall and where you have competing businesses close by. If you look different from the other stores and more inviting, customers are more likely to notice you and come inside.

An Attractive Feature

When you’re selling goods, customers want to know that the products you have are of a high quality, and they want to shop in a clean and comfortable environment. If the outside of your store doesn’t look welcoming and is not kept smart, they might presume that the interior is in a similar state. This can put them off coming in, but with a shop canopy over the entrance it instantly gives the outside a boost and makes it feel a more inviting place.

Directs Customers

Stores can often have more than one entrance, or it might not be obvious exactly where the door is, so a canopy over the top can help to direct customers. This makes it easier for customers to see where they should be going and gives the store a more tempting feel, particularly for new customers. You can also use the canopy to display signage, including the name of the store, contact details or other important information, so that people walking past know who you are.

Offers Protection

With a door canopy you are helping to protect the front of your building from the elements, as well as giving customers somewhere to shelter from the weather. Canopies can be manufactured from a wide range of materials, including steel, glass and UPVC, which provide a low-maintenance solution that is resistant to the typical British weather, such as rain, wind and snow. This means that your shop canopy will continue to look good for many years, and its durability will reduce the need to carry out repairs or replace it.

Additional Sales Space

Local retail outlets can often have limited floor space, but you want to be able to stock a wide variety of products without it looking over-crowded. An entrance canopy will allow you to display products outside, without their becoming damaged by the sun or rain. This is also a good way of attracting more customers into the store, as they can see the type and quality of the products you sell without having to come inside.